Peter Horrocks, Director of the BBC World Service, speaks to digital news platform Beet.TV about the World Service’s online offering.
As well as emphasising that the BBC “remains committed” to a “high level of spend” on its international news offering, Horrocks also speaks about the “huge importance” of online video provision to the BBC.
Horrocks also talks about the importance of social media, both as a source of news and as a content distribution channel through social sharing.
He says: “We know that audiences increasingly trust the news they receive directly from friends and family above the news they receive from international news brands.”
Tags: beet tv, Digital News, social sharing
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