Matt Busse: How you can still read the Wall Street Journal for free

Something for those media executives considering building pay walls around their content, Matt Busse details how to read the WSJ for free using Google.

“Oh, and this isn’t new. It’s been an open secret since at least March 2008,” adds Busse.

Full post at this link…

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Beet.tv: WSJ to expand live news video online

Alan Murray, executive editor, Wall Street Journal Online, discusses the site’s plans to expand its live video news online in a beet.tv interview:

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paidContent: WSJ ready to start charging for mobile apps

The Wall Street Journal is ready to start charging for mobile access on the Blackberry and iPhone and the video site Hulu can be expected to introduce some kind of payment model, News Corp CEO and chairman Rupert Murdoch told delegates at the the Goldman Sachs Communacopia XVIII Conference.

Full story at this link…

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Poynter Online: Limitations of automated news tweets

Amy Gahran shows us why automated services can sometimes make for funny news descriptions:

This was a tweet from the Wall Street Journal on June 27:

“BREAKING NEWS: Prosecutors get a $170 billion judgment against Bernard Madoff. Ruth Madoff agrees to give up nearly all ass..”

Gahran says:

“The Journal, like some other news organizations, uses a popular service called Twitterfeed to automatically generate tweets based on an RSS feed. Normally, I’m all in favor of automation that saves time and effort, but Twitter is one place where automation usually doesn’t work, especially for news.”

Full post at this link…

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Nieman Journalism Lab: Matthew Ingram on the WSJ’s social media policy

The Wall Street Journal’s rules of conduct were zipping around yesterday, inspiring comments from Jeff Jarvis, and others. Matthew Ingram, over at the Nieman Journalism Lab, agrees with Jarvis that the restrictions are too tight.

“Obviously, a newspaper doesn’t want to give away the store and tell everyone what stories it is working on, or tip its hand in a variety of other ways, and probably doesn’t want to go into detail about how certain stories emerged (especially if it was a fortuitous accident). But Jarvis is right that talking about stories that are under way can also have tremendous benefits,” Ingram writes.

Full post at this link…

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FT.com: WSJ to introduce micropayments

The Wall Street Journal is planning to bring in a micropayment system for individual articles and premium subscriptions on its website, according to Robert Thomson, editor-in-chief.

The pricing structure will be ‘rightfully high’, according to Thomson.

Last week Rupert Murdoch, News Corp chairman, said he was now convinced it was possible for newspapers to charge for content online given the success of the WSJ’s existing model.

Full article at this link…

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Columbia Journalism Review: Identity crisis at the Wall Street Journal?

Liza Featherstone takes a look at working relationships and attitudes at the Wall Street Journal, since it was sold to Rupert Murdoch in 2007, for the Columbia Journalism Review.

“At the Journal’s offices in lower Manhattan, just about everyone is grateful that the new owner has deep pockets and is willing to invest in reporting – both rare commodities in the industry these days. Yet there are reasons to fear that in the midst of a global financial crisis, arguably the biggest test a business newspaper could face, with greater demand for high-quality journalism on finance and the economy than at anytime in decades, the Journal is abandoning values that have long distinguished it: a commitment to deep reporting and elegant writing.”

Full post at this link…

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Nieman Journalism Lab: Video: WSJ managing ed on ‘the new skillset for online’

Great excerpted footage from an interview with Wall Street Journal deputy managing editor Alan Murray on the new skills needed by reporters and news organisations – including marketing – a dirty word for an older generation of journalists.

Full article at this link…

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Politico: WSJ reporters launch own investigative journalism project

Wall Street Journal reporters Sue Schmidt and Glenn Simpson are leaving the title to set up a new firm, where they’ll conduct investigative work for private clients. A sign of the times?

Full story at this link…

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TheDailyBeast: Ex-WSJ assistant publisher on paid online content – myths and facts

“The Wall Street Journal makes millions from its pay website. Here are the secrets to its success – and what other papers can learn from it.”

Former Wall Street Journal assistant publisher, Richard J. Tofel, describes the facts and the myths about making a paid-for online model work.

Full post at this link…

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