Journalism.co.uk Editors' Blog » search giant

Google ends Radio Ads scheme – cites same reasons as Print ads closure

Laura Oliver — Fri, 13 Feb 2009 13:06:50 +0000

After the search giant announced the end of its Print Ads scheme, Journalism.co.uk contacted Google about the future of its audio and TV ad initiatives.

Would they be affected? A resounding no from the Google spokesman.

Well, yesterday Google announced it will be closing its Radio Ads programme – citing similar reasons to the print scheme closure:

“While we’ve devoted substantial resources to developing these products and learned a lot along the way, we haven’t had the impact we hoped for.”

Instead Google will focus on online audio streaming and advertising around this, phasing out the existing audio ads by May 31 and selling Google Radio Automation – the software that automates broadcast radio programming.

Up to 40 staff involved with the project are expected to lose their jobs, said Susan Wojcicki, vice-president of product management, in the blog announcement.

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Googleblog: archived newspapers going online

Laura Oliver — Tue, 09 Sep 2008 11:05:41 +0000

Google is making it its mission to make old newspapers available online. The search giant will partner with newspaper publishers to digitize millions of pages of news archives, and hopes to make more newspapers accessible and searchable online. In time these archives will be blended into the main Google search results.

Toronto Star: Google News respects copyright, says content specialist

Oliver Luft — Mon, 12 May 2008 10:11:41 +0000

Google News respects copyright and is not looking to move into content creation, Josh Cohen, content specialist for the search giant’s news channel, has said in a Q&A with the Toronto Star.

“…[I]t’s really about helping people to find the content that’s out there. We just don’t see ourselves as content creators. We’re more of a platform for that content,” he said.

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