ReadWriteWeb: How a baseball iPhone app could create a new media model

RWW looks at MLB.com’s iPhone app, which has just added a feature to stream live video.

At $10, fans of the sport are downloading the app to gain access to stats and data – a new revenue stream for other media?

“The emphasis on statistics, the extensive reporting infrastructure that baseball already has built out and the ‘wow factor’ of the iPhone’s interface are all things that other established media outlets have an opportunity to emulate,” writes Marshall Kirkpatrick.

Full story at this link…

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Guardian.co.uk: CityAM revenues up 22 per cent, ‘confounding sceptics’

From the Observer Media Diary: evidence of a print newspaper model that seems to be, wait for it, reducing its losses.

“City AM, London’s free financial paper, continues to confound the sceptics.

“It filed accounts for 2007 earlier this month, which revealed accumulated losses of just over £7m – but that reflects start-up costs, and sources close to the title say that, after several years of losing well over £2m, it will post a loss of just few hundred thousand pounds this year.

“Revenues are up 22 per cent and the title is on course to make money in 2009, at a time when more established titles are likely to plunge into the red.”

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