Bloggers to stand in Malaysian election

Three bloggers are hoping to convert their online popularity into political votes by standing in Malaysia’s national elections next month, Reuters reports.

Jeff Ooi, a 52-year-old advertising copywriter and political blogger, Tony Pua, a technology firm worker, and Badrul Hisham Shaharin have found success with their blogs, which are widely read as an antedote to the country’s pro-government mainstream media, according to the report.

Each will run as a candidate for opposition parties in the elections on March 8.

Tags: Hisham Shaharin, Jeff Ooi, Malaysia, online popularity, pro-government mainstream media, reuters, Tony Pua

Mirror.co.uk revamp to add localisation by using Trinity’s locals

Mirror Group Newspapers digital head Paul Hood wants to add a ‘personalised and localised’ service to the revamp and development of the news Mirror.co.uk site.

Hood revealed details of his digital strategy to NMA. The plan to catch up with rival tabloid newspapers, like the Mail and the Sun, who have shot away in the race of online popularity, is to use the national newspaper site as “a starting point for web usage”.

Tags: Mirror.co.uk, newspaper site, online popularity, Paul Hood, rival tabloid newspapers, web usage