Appropriately enough a Twitter update from @BenLaMothe alerted Journalism.co.uk to an innovative new use of Twitter on Telegraph.co.uk’s sport pages.

After displaying Twitterfall, which can be set up to aggregate tweets containing multiple terms, on its big news screens, a stream of relevant Twitter updates are displayed in a widget on the right-hand side of the site’s live Premiership football match report pages.

Developed by a team of students, using Twitterfall could provide a neat way of following the conversations around certain players, transfer gossip or matches as they’re played.

Ian Douglas, head of digital production at Telegraph.co.uk, explained to Journalism.co.uk that list of club names and key player names are currently being tracked, but if new trends or keywords emerge they can be quickly added.

Certain tweaks to avoid irrelevant updates have been made – #chelsea is being used as opposed to Chelsea to avoid tweets about nights on the Kings Road, for example.

The Telegraph wanted to trial Twitterfall on pages that have ‘a lot of activity and a lot of people talking’, said Douglas, but is being considered for other areas of the site and potentially topic pages. The appropriateness of the widget to a given page, because it updates so rapidly, must be taken into consideration, he added.

The title is happy to look outside of its own development team to third parties when necessary, said Douglas, with other recent collaborations including this interactive guide to new Formula One cars.

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Earlier this week we highlighted ACAP’s response to some of the criticism that it felt had been leveled at it.

The Telegraph’s Ian Douglas (himself a critic of ACAP at launch) here responds to the response (phew, that’s a lot of responding!!).

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ACAP was designed to be a system that allows content publishers to embed into their websites information that details access and use policies in a language that search engines can understand.

Over on Currybet.net Martin Belam has outlined some of the major flaws, as he sees them, of ACAP – which launched in New York last week.

Here’s a brief outline, but you have to go to his blog to get the necessary full picture:

It isn’t user centred

“On the ACAP site I didn’t see anything that explained to me why this would currently be a good thing for end users.

“It seems like a weak electronic online DRM – with the vague promise that in the future more ’stuff’ will be published, precisely because you can do less with it.”

It isn’t technically sound

“I’ve no doubt that there has been technical input into the specification.

“It certainly doesn’t seem, though, to have been open to the round-robin peer review that the wider Internet community would expect if you were introducing a major new protocol you effectively intended to replace robots.txt”

The ACAP website tools don’t work

“I was unaware that there was a ‘known bug in Mozilla Firefox’ that prevented it saving a text file as a text file.

“I was going to make a cheap shot at the way that was phrased, as it clearly should have been ‘there is a known bug in our script which affects Mozilla Firefox’.

I thought though that I ought to check it in Internet Explorer first – and found that the ACAP tool didn’t work in that browser either.”

Update:

Ian Douglas, on the Telegraph, seems to have similar feelings about ACAP being too publisher-centric:

“Throughout Acap’s documents I found no examples of clear benefits for readers of the websites or increased flexibility of uses for the content or help with making web searches more relevant.

The new protocol focuses entirely on the desires of publishers, and only those publishers who fear what web users will do with the content if they don’t retain control over it at every point.”

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