Technology Review: How trustworthy is crowd wisdom?

A new study about crowd wisdom could prove useful for news sites thinking about crowd behaviour and interaction with their content.

Technology Review, published by MIT, reports on new research suggesting that crowd reviews can paint a ‘distorted picture’ of a product if a small number of users do most of the voting.

Researchers looked a voting patterns on Amazon, the Internet Movie Database (IMDb), and the book review site BookCrossings and presented findings last month at the 2009 IEEE International Conference on Social Computing.

Full post at this link…

Hat-tip: Adrian Monck (@amonck)

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