‘Baby father’ Alfie Patten breaks Sun traffic record
February 17th, 2009Posted by Laura Oliver in Traffic
Web traffic to The Sun surged on February 13 following a report on 13-year-old new dad Alfie Patten.
According to a press release from the title, the story became The Sun’s most popular online article of all time recording 3.9 million unique users in one day, beating the previous high of 1.6 million.
UK unique users came in at 884,000, while in the three days up to and including February 15 a video of new parents Patten and girlfriend Chantelle Steadman attracted 1.2 million views, the release claims.
The website’s message boards saw 180,000 users reading and leaving comments on the story.
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February 19th, 2009 at 1:17 pm
[...] The Sun’s online coverage of ‘baby father’ Alfie Patten broke traffic records for …. Hitwise’s Robin Goad analyses how search and social media played a part in this. [...]
February 20th, 2009 at 9:44 am
[...] A court order prohibits too much discussion of the Alfie Patten story, but over at Hitwise there’s an interesting piece examining how its coverage by the Sun made it the newspaper’s most popular story of all time. [...]