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Reuters: Print advertising downturn ending, says WSJ’s Thomson

December 5th, 2008Posted by Laura Oliver in Advertising, Editors' pick, Newspapers
Advertisers are looking to spend in more conservative ways, Robert Thomson told a Reuters conference. "People are looking for a safe harbour in times of turbulence." Print advertising is a shrinking but valuable market, he added. While digital ads are still growing at Dow Jones, 'the link between the reader and the ad is more transient online', he said. Full story...

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