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Tool of the week for journalists – Rippla, for tracking the social ‘ripples’ of news stories

Tool of the week: Rippla

What is it? A tool that allows you to monitor the social media “ripples” of a news story

How is it of use to journalists? Rippla was launched last month as a tool that tracks how news and information reaches into people’s conversations on social media.

It may be interesting to find out that the story with the most “ripples” is currently the Mail Online’s Hilarious video shows cat stroking crying baby and sending him to sleep, followed by George Monbiot’s Guardian comment This bastardised libertarianism makes ‘freedom’ an instrument of oppression, But what is particularly helpful for journalists is the ripples tracker.

Ripples tracker allows you to enter the URL or a news story and see how many times it has been shared on Twitter, Facebook, LinkedIn and other social networks and find out how many bit.ly click-throughs the post has received.

Rippla also offers news sites a widget than can be added (as embedded below), which displays the most socially shared news stories.

Most popular news stories
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The top 10 most-read stories on Journalism.co.uk, 10-16 December

December 16th, 2011 | No Comments | Posted by in About us, Traffic

1. I thought McCanns knew about diary, Myler tells court

2 Nick Davies: Everybody accepted Dowler story was true

3. Tool of the week for journalists: Facebook search

4. Guardian: NoW ‘not responsible’ for false hope voicemail deletion

5. Ofcom names 20 cities for local TV licenses

6. Daily Mail owner confirms ‘no mud slinging’ pact with Richard Desmond

7. McCann diary reporter: I thought we had permission

8. Mail: Dowler question was perfectly legitimate inquiry

9. PCC censures Mail Online for Knox verdict report

10. Tony Maddox, CNN: is the most demanding year we can remember

 

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The top 10 most-read stories on Journalism.co.uk, 3-9 December

December 9th, 2011 | No Comments | Posted by in About us, Traffic

1. Top 10 Facebook news stories of 2011

2. Express & Star publisher announces up to 50 job cuts

3. Lebedev and Kelner launch Journalism Foundation

4. Top 20 most clicked news stories on Facebook in 2011

5. Five tips for writing an effective press release

6. Tool of the week for journalists – Buffer, for scheduling tweets

7. Top 10 Twitter news stories of 2011

8. Trinity Mirror merger sees creation of Media Scotland

9. Media release: Reuters announces global extension of Journalism Trainee Program

10. Guardian study finds just 22.6% of journalists are female

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Top 20 most clicked news stories on Facebook in 2011

December 8th, 2011 | No Comments | Posted by in Social media and blogging, Traffic

Facebook has this afternoon released its own list of the top news stories of 2011.

Yesterday Journalism.co.uk published a list of top 10 Facebook stories. We looked at total numbers of shares, likes and comments (you can find the source data at this link)

Today’s list differs as it is based on the number of clicks each article received after being posted, liked or shared.

It is interesting to compare the “most clicked” and “most shared, liked and commented” lists. Note that recent stories such as the Sun’s “tatt-poo” story did not feature in yesterday’s list as it was published too recently to appear in the Searchmetrics data.

The number of clicks the Guardian has received has no doubt been influenced by its new Facebook app launched on 22 September. Last week Facebook reported the app was delivering an additional one million clicks a day for the Guardian.

Here is Facebook’s list of top news stories published by UK news outlets, which was released at the Le Web conference taking place in Paris.

1. BBC: The World at Seven Billion

2. The Sun: Tatt-poo for cheating

3. The Guardian: The shocking truth about the crackdown on Occupy

4. BBC: Amy Winehouse: Tributes paid to dead singer

5. BBC: Austrian driver allowed ‘pastafarian’ headgear photo

6. The Guardian: Charlie Sheen v Muammar Gaddafi: whose line is it
anyway?

7. The Guardian: The meaning of 9/11’s most controversial photo

8.  Daily Mail: Amy Winehouse, 27, found dead at her London flat
after suspected ‘drug overdose’

9. BBC: Drunk Swedish elk found in apple tree near Gothenburg

10. BBC: ‘Brinicle’ ice finger of death filmed in Antarctic

11.  Daily Mail: Robber who broke into hair salon is beaten by its black-belt owner and kept as a sex slave for three days… fed only Viagra

12. The Sun: Frankie Cocozza kicked off X Factor

13. BBC: Japan earthquake: Footage of moment tsunami hit

14. BBC: Osama Bin Laden, al-Qaeda leader, dead – Barack Obama

15. The Guardian: Osama bin Laden corpse photo is fake

16. BBC: Japan earthquake: Tsunami hits north-east

17.  BBC: Speed-of-light results under scrutiny at Cern

18. BBC: Arrest over video of ‘racist rant’ on Croydon to Wimbledon
tram

19. Daily Mail: Loyal to the end: Heart-breaking photo shows Navy SEAL’s devoted dog guarding his coffin

20. BBC: LIVE: Osama Bin Laden dead

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Top 10 Twitter news stories of 2011

December 8th, 2011 | No Comments | Posted by in Social media and blogging, Traffic

After taking a look at the top 10 Facebook news stories of 2011 yesterday, today we are publishing a list of the year’s top Twitter stories.

This list is based on data from SEO and social data tool Searchmetrics.

A liveblog makes it in at number two, plus there are photo stories and a news game (see number four).

1. Independent: Why the Fukushima disaster is worse than Chernobyl = 83,529

2. BBC: LIVE: Osama Bin Laden dead = 77,853

3. Mail Online: The big pictures: The moment Japan’s cataclysmic tsunami engulfed a nation =  74,835

4. BBC: The world at seven billion = 73,783

5. BBC: Apple holding more cash than USA = 70,202

6. Guardian: Top 100 women = 48,250

7. BBC: Malawi row over whether new law bans farting = 38,861

8. Mail: Back from the dead: Astonishing pictures show how Japan is recovering just three months after tsunami = 31,750

9. BBC: Spelling mistakes ‘cost millions’ in lost online sales = 28,253

10. BBC: Sacrebleu! = 27,377

Data was gathered using Searchmetrics and downloaded for analysis on 6 December. The news outlets included were: BBC, Guardian, Telegraph, Independent, Mail Online, the Sun, the Mirror. You can see the downloaded Twitter data here.

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Top 10 Facebook news stories of 2011

December 7th, 2011 | No Comments | Posted by in Social media and blogging, Traffic

Facebook last week published a list of the most shared articles on Facebook in 2011. That list included only US publishers – so we decided to create a list of the most shared, liked and commented articles from UK news outlets.

This list is based on data from SEO and social data tool Searchmetrics.

As with the US list, stories range from hard news to quirky (or “cute”, as Facebook describes them). Interestingly, the two top stories are newsgames, where the reader is invited to participate using gaming mechanics. (It’s worth mentioning here that there will be a session on newsgames and gaming mechanics at our news:rewired conference for journalists, for which the agenda is here.) The list also includes online video (another news:rewired topic).

The top 10 most shared, commented and liked Facebook news articles of 2011:

1. BBC: The world at 7 billion = 339,149 (shares, comments and likes)

2. Guardian: Charlie Sheen v Muammar Gaddafi: whose line is it anyway? = 219,023

3. Mail Online: Amy Winehouse, 27, found dead at her London flat after suspected ‘drug overdose’ = 190,498

4. BBC: Austrian driver allowed ‘pastafarian’ headgear photo = 167,754

5. BBC: Japan earthquake: Tsunami hits north-east = 159,023

6. BBC: Breast milk ice cream goes on sale in Covent Garden = 149,509

7. BBC: Osama Bin Laden, al-Qaeda leader, dead – Barack Obama = 146,244

8. BBC: Drunk Swedish elk found in apple tree near Gothenburg = 146,182

9. Mail Online: Robber who broke into hair salon is beaten by its black-belt owner and kept as a sex slave for three days… fed only Viagra = 145,413

10. BBC: London rioters: ‘Showing the rich we do what we want’ = 131,839

 

Top 10 most shared news articles on Facebook in 2011

1. BBC: The world at 7 billion = 147,000

2. Guardian: Charlie Sheen v Muammar Gaddafi: whose line is it anyway? = 65,820

3. BBC: Japan earthquake: Tsunami hits north-east = 60,238

4. BBC: Austrian driver allowed ‘pastafarian’ headgear photo = 54,800

5. BBC: Drunk Swedish elk found in apple tree near Gothenburg = 44,700

6. BBC: Osama Bin Laden, al-Qaeda leader, dead – Barack Obama = 38,891

7. BBC: Speed-of-light results under scrutiny at Cern = 36,700

8. BBC: London rioters: ‘Showing the rich we do what we want’ = 36,500

9. Mail Online: Meet the blind Great Dane in need of a home (but you’ll need to make space for HER huge guide dog) = 34,600

10. BBC: Amy Winehouse: Tributes paid to dead singer = 31,400

 

Top 10 most ‘liked’ articles on Facebook

1. BBC: The world at 7 billion = 75,619

2. Mail Online: The 9/11 rescue dogs: Portraits of the last surviving animals who scoured Ground Zero one decade on = 62,458

3. BBC: Austrian driver allowed ‘pastafarian’ headgear photo = 61,306

4. BBC: Drunk Swedish elk found in apple tree near Gothenburg = 51,618

5. BBC: Osama Bin Laden, al-Qaeda leader, dead – Barack Obama = 49,882

6. BBC: The world at 7 billion = 47,449

7. Mail Online – Beauty in every grain: For the first time remarkable photographs reveal hidden charms of ordinary SAND = 43,760

8. Mail Online: Robber who broke into hair salon is beaten by its black-belt owner and kept as a sex slave for three days… fed only Viagra = 42799

9. Mail Online: Cheeky monkey! Macaque borrows photographer’s camera to take hilarious self-portraits

10. The Sun: Frankie Cocozza 
kicked off X Factor

 

Top 10 most commented news articles on Facebook in 2011

1. Mail Online: Amy Winehouse, 27, found dead at her London flat after suspected ‘drug overdose’ = 127,396

2. BBC: The world at 7 billion = 116,530

3. BBC: Breast milk ice cream goes on sale in Covent Garden = 108,258

4. Guardian: Charlie Sheen v Muammar Gaddafi: whose line is it anyway? = 105,754

5. BBC: London rioters: ‘Showing the rich we do what we want’ = 73,350

6. BBC: Amy Winehouse: Tributes paid to dead singer = 72,313

7. Mail Online: Robber who broke into hair salon is beaten by its black-belt owner and kept as a sex slave for three days… fed only Viagra = 71,514

8. BBC: Japan earthquake: Tsunami hits north-east = 68,830

9. Independent: US preacher warns end of the world is nigh: 21 May, around 6pm, to be precise = 67,388

10. BBC: Speed-of-light results under scrutiny at Cern = 59,824

Data was gathered using Searchmetrics and downloaded for analysis on 6 December. The news outlets included were: BBC, Guardian, Telegraph, Independent, Mail Online, the Sun, the Mirror. You can see the downloaded Facebook data here.

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Guardian’s Facebook app delivering 1m extra hits a day

The Guardian’s Facebook app is generating almost a million extra page impressions per day, according to figures released by the news outlet and by Facebook.

Two months on from its launch at Facebook’s f8 conference in London the app has been installed by over four million users.

The news outlet also believes that the app is engaging a younger audience, as over half (56.7 per cent) of the app’s users are 24 and under and 16.7 per cent are 17 and under.

Andrew Miller, chief executive officer of Guardian Media Group, said in a statement:

As well as increasing traffic, the app is making our journalism visible to new audiences. Over half of the app’s users are 24 and under – traditionally a very hard-to-reach demographic for news organisations

The Independent, the other UK-based news outlet to launch a Facebook app following f8 on 22 September, is reporting that it has more than one million monthly active users connecting their Facebook accounts.

The integration has bumped up older articles that have gone viral through social distribution, according to the Facebook post detailing the statistics.

The news organisation found that many of the “most shared” and “most viewed” stories on the site have been from the late 1990s, “a result of the increased social virality”.

The Guardian and Independent both took a different approach when building their Facebook apps. The Guardian focused on the reading experience within Facebook, the shared reading experience for the Independent takes place on the news site.

Yahoo! News, which like the Independent integrated the app into its site, has reported that 10 million people are using the app, with Yahoo! News experiencing a 600 per cent increase in traffic coming from Facebook as a result.

People who connect to Facebook on Yahoo! read more articles than the average user, the Facebook post states.

Like the Guardian, the Washington Post built a social reader app for Facebook as a companion for its website with the social sharing taking place within Facebook. It has drawn more than 3.5 million monthly active users so far. The Facebook post states that the social reader is growing, especially among international audiences and younger readers, with 83 per cent of readers under 35 years old.

According to Facebook, the statistics released last night show that the apps do five things:

1. Show recommendations to increase engagement. Keep people engaged by prominently showing friends’ recent activity on your main pages and pages with high exit rates. When no social content is available, surface personalised recommendations based on users’ interests on Facebook and clearly explain why you’re showing each recommendation.

2. Create compelling objects. Maximise the click through rates of your stories by specifying Open Graph tags for all your articles and including compelling images, titles and descriptions. Avoid misleading images or titles to prevent your app from being marked as spam, which will negatively impact your app’s distribution in news feed.

3. Leverage your existing user base. If you have an existing site, be sure to make connecting a prominent option for existing users. And if people are already sharing your content on Facebook, consider sending referral traffic from Facebook into a flow that makes it easy for people to have a social experience on your site.

4. Make the benefits of sharing clear. Open Graph apps are designed for people that want to share. In your app, you should clearly explain how your app works and the benefits of adding your app to their timeline. Choose an approach that makes the most sense for your users, whether that’s an informative dialog, in-line marketing messaging, house ad inventory, and/or a learn more page.

5.  Keep users in control. As we’ve previously highlighted, people are more active when they are in control. In addition to the privacy controls on Facebook, we encourage you to build controls into your app that fit how people use your app.

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The top 10 most-read stories on Journalism.co.uk, 19-25 November

November 25th, 2011 | No Comments | Posted by in About us, Traffic

1. Mail titles hit back at Grant over ‘mendacious smears’

2. Ten things every freelance journalist should know

3. Sky News faces contempt charge over kidnap coverage

4. How to: best post news on Twitter and Facebook

5. Steve Coogan claims Andy Coulson set up ‘sociopathic sting’

6. Tips for freelance journalists on National Freelancers’ Day

7. Mother of Hugh Grant’s baby: press made life ‘unbearable’

8. Guardian apologises to Sun for Leveson doorstepping claim

9. Max Mosley: Press had ‘no human feeling at all’

10. Syrian cameraman ‘mutilated and killed following arrest’

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Future reports 6m app downloads in six weeks

November 25th, 2011 | 1 Comment | Posted by in Magazines, Mobile, Traffic

Six million apps of magazines published by Future Publishing have been downloaded since the launch of Apple’s Newsstand six weeks ago.

In the first month since launch, the magazine publishing company, which has apps of 65 UK titles, made $1 million in the increased business, Mike Goldsmith, editor-in-chief of iPad and tablet editions at Future Publishing, told Journalism.co.uk in a podcast on how Apple’s Newsstand is revolutionising the publishing industry.

Newsstand, which launched on 12 October when Apple released iOS 5, is an iPhone and iPad home screen app that acts as a direct portal into a new magazine and news publication section of the iTunes App Store.

Future, like other publishing companies, has appealed to customers by offering free downloads of particular back issues, with iPhone and iPad users responding by downloading five million free editions.

Goldsmith said initial statistics are encouraging with 40 per cent of sales being made up of subscriptions rather than individual editions.

Other publishers are also reporting an increased impact. Daryl Rayner, managing director of Exact Editions, which works with publishers to create digital editions, reported “very pleasing results” with 15-30 per cent of subscriptions taken out on an annual basis rather than as 30-day subscriptions and renewals at 85-88 per cent.

Chris Talintyre, head of direct and digital marketing at Factory Media, which publishes 27 websites and 19 magazines, reported more than 850,000 downloads and initial sales data for October showing a month-on-month increase of 150 per cent since Newsstand’s launch.

Goldsmith said Newsstand is “absolutely intrinsic to the future of Future Publishing,” which yesterday reported a £19 million loss, largely because of a slump in print in the US.

Future said that its UK operations had been “resilient” overall, with revenues falling just 2 per cent.

US losses were “partially offset” by growth in digital revenues, which saw a 25 per cent hike.

Goldsmith illustrated how the iPad and Newsstand is changing the magazine market with the example of Comic Heroes, a special edition, bi-monthly magazine. On the physical news stand “it does okay”, he said, but “it’s a special edition and no one expects it to do marvellously”

But on Newsstand things are different.

It’s our second biggest page turning, flat app. It has gone through the roof because it is a brand that means different things to a different device. And that means we will invest in the title in terms of IP, in terms of staffing, in terms of marketing, in a way that we previously probably wouldn’t have invested in to that extent.

Is it going to revolutionise our business? It could do, it could well do.

I think the next 12 months are gong to be very, very interesting indeed.

Click here to hear more statistics and how Newsstand is revolutionising magazine publishing.

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FT web app has been used 1m times

November 21st, 2011 | No Comments | Posted by in Mobile, Traffic

The Financial Times is reporting that its web app has clocked up one million hits since it was launched in June.

Around 45 per cent of users have bookmarked the FT web app to a iPhone or iPad, replicating a native app experience by providing an app icon on the device’s home screen.

The app, which is free to download but through which content is limited due to a cross-platform part paywall, saw 150,000 uses in the first 10 days; five months on it has achieved one million clicks on the app.ft.com url.

The web app, built with HTML5 technology, has two advantages for the FT over its previous native iPhone and iPad apps: it avoids the FT paying Apple a 30 per cent cut, the charge for any music, app or book publisher selling through its store, and the FT gets to access and own its audience data.

In a post on its blog the FT said the web app has “significantly boosted mobile and tablet traffic”.

FT.com now sees 20 per cent of total page views and 15 per cent of new B2C subscriptions each week coming directly from mobile and tablet devices. These readers are also more engaged, with FT.com users who register on mobiles and tablets 2.5 times more likely to subscribe, as well as being more active in giving feedback.

The FT has also produced an infographic.

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