Browse > Home / Archive by category 'Social media and blogging'

#Tip: Create an RSS feed using the Twitter API

Image by shawncampbell on Flickr. Some rights reserved.

Image by shawncampbell on Flickr. Some rights reserved.

It used to be easy to create an RSS feed to follow a Twitter hashtag, user or keyword. One way to do this was to create a Twitter RSS feed using Twitter search engine Topsy.

Twitter switched off the API for RSS back in May, so Topsy is now unable to offer that function.

The good news is that it is still possible to create an RSS feed from Twitter but it is slightly more complicated.

There is a helpful guide here.

And this video guides you through step-by-step:

There is also a written explanation in this Journalism.co.uk guide on how to create a tweet-powered light bulb.

Tags: , , , ,

Similar posts:

#Podcast: Balancing breaking news and light-hearted stories on social

November 15th, 2013 | No Comments | Posted by in Podcast, Social media and blogging
Image by Thinkstock

Image by Thinkstock

When a big story breaks, should a large news outlet still be sharing news about light-hearted stories?

How many updates are too many when it comes to sharing information around a breaking news story? And how do you create stories that are sharable?

To find out the answers, Sarah Marshall, technology editor at Journalism.co.uk, speaks to:

  • Anna Doble, head of online, Channel 4 News
  • Mark Frankel, assistant editor of social news, BBC

You can hear future podcasts by signing up to the Journalism.co.uk podcast feed on iTunes.

Tags: , , , , , , ,

Similar posts:

#Tip: Catch up on video from BBC social media event

social-poynter

The BBC College of Journalism has published a collection of videos from its social media conference, which took place last month, on YouTube. Each video covers a session, with 11 in total. Subjects looked at include breaking news, curation, user-generated content and investigative journalism, and feature plenty of inspiration and expert advice on best practice.

Journalism.co.uk followed the event from afar via the livestream, and reported on some of the tips shared on using social media, as well as a look at the impact of such technology on investigative reporting.

If you have a tip you would like to submit to us at Journalism.co.uk email us using this link.
Tags: , , ,

Similar posts:

#Tip: Find potential sources with Foursquare

Foursquare map

Eye witnesses are vital in a breaking news situation and finding them fast, when the memories are still fresh, even more so. Social media by itself can tip you off to breaking news situations but finding the people who are actually there, rather than part of an impromptu round of chinese whispers, can prove difficult.

Over on his Web Journalist Blog, Robert Hernandez has put together a step-by-step guide for finding possible sources during breaking news situations by using Foursquare.

It’s also worth checking out our previous tip on using another geolocation/social netowrking app, Banjo, for finding nearby sources.

Next time your racing to the scene of a story give it a try. Maybe let the photographer do the driving though.

Tags: , , , , , ,

Similar posts:

#Tip: See these stats on news site traffic from social media

Image by Thinkstock

Image by Thinkstock

The people at analytics platform Chartbeat have published a revealing study on social traffic to news sites.

I suggest you read the full post, but I am going to pull out a few key stats and points:

  • Overall, about 26 per cent of traffic we measure comes from social sources – Facebook, Twitter, and email, for example – making social the second most significant source of traffic.
  • Social sources are a better than average source of new visitors: while an average of 31 per cent of a site’s traffic comes from new visitors, an average of 41 per cent of social visitors are new.
  • Social traffic is also dramatically more mobile-based than all other traffic — an average of 25 per cent of traffic is on mobile, but on many sites over 40 per cent of social traffic is mobile.

There is a section of the post which addresses when to post to social (based on EST times). It is worth seeing the figures displayed in a graph in the post.

  • Social traffic substantially underperforms overall traffic from about 5am to noon, and social substantially overperforms overall traffic from about 3pm until 1am.

Twitter timing is also separated out:

  • Posting to Twitter is strong all morning and reaches its peak just before noon, even though traffic from social is actually its strongest later in the day.

The study also looks at return visitors:

  • About 82 per cent of visitors who come from social only come once, but there’s a long tail of people who come two or more times.

And as the post states, it is worth investing time in social:

Social is also categorically different than other sources of traffic because it’s the only channel that’s easily influenced — while converting visitors to come directly to your homepage is an art and affecting search engine placement leaves much to chance, we can actively choose which articles we put on social media and when to provide those links.

 

Tags: , , ,

Similar posts:

#Tip: Read this post on the ‘psychology of social media sharing’

Image by IsaacMao on Flickr. Some rights reserved

Image by IsaacMao on Flickr. Some rights reserved

One of the sessions at MozFest, the Mozilla Festival held at the weekend, was about the “psychology of social media sharing”.

Sonya Song, a Knight-Mozilla OpenNews fellow based at the Boston Globe and a PhD candidate in media and information studies, shared a study she had carried out into Facebook sharing.

She looked at how stories posted on the Boston Globe’s Facebook page were shared.

Here are a few key takeaways:

  • Easier words and language results in better engagement on social
  • Larger images do better than small ones
  • Asking a question on Facebook leads to 80 per cent more comments
  • The least conversational stories, those resulting in comments, are factual
  • Adding ‘BREAKING NEWS’ to a story increases click throughs

She has written a detailed blog post outlining her findings, which is well worth a read.

 

Tags: , , , ,

Similar posts:

#Tip: 5 benefits of Twitter lists

Image by shawncampbell on Flickr. Some rights reserved.

Image by shawncampbell on Flickr. Some rights reserved.

“Targeted, well-maintained Twitter lists are among the most powerful tools in your social media armoury.”

That’s a quote from Malachy Browne, news editor at social news agency Storyful during a presentation he gave at our news:rewired conference on 20 September.

He gave five benefits of Twitter lists:

1. They generate story ideas
2. Read-in for your chosen beat
3. Track your competitors’ habits
4. Keep abreast of a breaking story
5. Promote your entire team’s work

He gave the example of last month’s Ottawa bus crash and how a pre-curated list for key people in Canada meant he could immediately hone in on the area.

Browne’s presentation slides are at this link.

Tags: ,

Similar posts:

#Podcast: How 3 women’s magazines invited the reader into the production process

September 27th, 2013 | Comments Off | Posted by in Magazines, Podcast, Social media and blogging
Image by James Cridland on Flickr. Some rights reserved.

Image by James Cridland on Flickr. Some rights reserved.

Connecting with the reader is vitally important for any magazine. To sell copies and build an engaged community it must appeal to the reader, and be in tune with their interests.

This week’s podcast looks at how and why three magazines in Finland (Olivia), India (Femina) and the UK (Company), are using crowdsourcing methods to both further their understanding of the audience, and give their readers a greater role in determining the final issue. Examples include a magazine which produced an edition containing reader-produced content only and another which built an online “co-creation” platform, where the readers helped make editorial decisions.

The publishers and editors behind the magazines share some of their lessons, as well as the potential benefits for the readers, the magazine and advertisers.

We hear from:

  • Marjaana Toiminen, chief executive, Bonnier Publications (Publisher of Olivia magazine)
  • Tarun Rai, chief executive, Worldwide Media (Publisher of Femina magazine)
  • Victoria White, editor, Company

Both Toiminen and Rai spoke at the FIPP Congress in Rome this week, a conference focused on the latest developments and trends in the magazine industry, about the crowdsourcing projects at Olivia and Femina.

You can hear future podcasts by signing up to the Journalism.co.uk iTunes feed.

Tags: , , , , , ,

Similar posts:

#Tip: A guide to the best time for posting to social media and more

Image by Thinkstock

Image by Thinkstock

Sorting through the chaos of social media is just as important for readers looking for articles as it is for journalists looking for leads. So it helps to know when you readers are most likely to be online to let them know what stories are important each day, or each week.

Belle Beth Cooper wrote a post, based on research, for social media sharing platform Buffer detailing the best times to post articles or updates to social media networks, publish blogs or send out e-newsletters. Every audience has its idiosyncracies but as a starting point for thinking about how to time posts and updates it is an insightful read.

If you have a tip you would like to submit to us at Journalism.co.uk email us using this link.

 

Tags: , , , ,

Similar posts:

#Tip: Remember these tips on live-tweeting

Image by petesimon on Flickr. Some rights reserved

Image by petesimon on Flickr. Some rights reserved

Live-tweeting has taken on a prominent role in events coverage as an integral part of the 24-hour news cycle. As well as writing up a traditional news piece, reporters are often expected to give live coverage to conferences, speeches, protests, sports events, court cases, council meetings and any other context of breaking news, within the law. Anyone can tweet, but not everyone can do it well.

So Adam Tinworth, online journalism lecturer at City University, digital media consultant and liveblogger since 2001, has shared his three top tips on live tweeting, a blog post which is gathering further useful comments from other digital luminaries.

If you have a tip you would like to submit to us at Journalism.co.uk email us using this link.

Tags: , , , , , ,

Similar posts:

© Mousetrap Media Ltd. Theme: modified version of Statement