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#Tip: Analytics tools for journalists

June 6th, 2013Posted by in Top tips for journalists

At April’s International Journalism Festival in Perugia, Anthony De Rosa, who is currently social media editor at Reuters but will later this month join Circa as editor-in-chief, delivered a presentation on ‘the ROI of your reporting‘, which covered areas from engagement to money.

Within his presentation he also outlined a number of useful platforms journalists can use to calculate how their content is being consumed and shared. Take a look at the video below, filmed by the IJF, for De Rosa’s full presentation. To specifically hear his run through of the analytics tools start watching from 27 minutes in.

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