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#Podcast: Growing social media communities

Image by Thinkstock

Image by Thinkstock

This week’s podcast looks at:

  • How Future builds social media communities before launching a new product;
  • How a wedding title retains brides-to-be within their social media communities after their big day;
  • Tips on community building from the Guardian, which this week passed the 1 million followers milestone on its @Guardian flagship account. technology editor Sarah Marshall speaks to:

  • Katherine Radarecht, group publisher at Future 
  • Victoria Joy, online editor at, an Immediate Media title
  • Laura Oliver, community manager, the Guardian

You can hear future podcasts by signing up to the iTunes podcast feed.

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