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#Podcast: How news outlets use live Q&As to engage the audience

January 25th, 2013Posted by in Podcast
Image by petesimon on Flickr. Some rights reserved

Image by petesimon on Flickr. Some rights reserved

News outlets and journalists have taken to a number of different platforms to host live Q&A chats with their community; from Twitter and Google+ Hangouts, to Quora and Reddit, as well as on their own websites using liveblogs or the article comment facility.

Just last week, for example, the Daily Post in North Wales launched a new weekly liveblog Q&A, which will feature a different expert each week who will answer questions on a given subject.

In this week’s podcast we look at some of the different approaches to live text-based Q&As and panel chats taken by news outlets and individual journalists, as well as gather some useful tips for running a successful Q&A.

We hear from:

  • Mark Luckie, manager of journalism and news, Twitter
  • Chris Hamilton, social media editor, BBC News
  • Tom Standage, digital editor, the Economist
  • Kate Hodge, senior content co-ordinator, Guardian Careers

There are also a number of journalism-related Twitter chats run on a regular basis. Here is a list of 50 which may be of interest, compiled by OnlineUniversities.com.

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