http://blogs.journalism.co.uk/2012/09/04/wef12-wsjs-raju-narisetti-on-copycat-paywalls-and-the-golden-future-of-digital-advertising/ Online journalism news Wed, 22 May 2013 17:48:00 +0000 hourly 1 http://wordpress.org/?v=3.5.1 http://blogs.journalism.co.uk/2012/09/04/wef12-wsjs-raju-narisetti-on-copycat-paywalls-and-the-golden-future-of-digital-advertising/comment-page-1/#comment-217250 Stephen Tue, 04 Sep 2012 07:14:32 +0000 http://blogs.journalism.co.uk/?p=46438#comment-217250 This is silly. The VAST majority of sites with paid-content are using a metered model. This can can be a adjusted in dozens of ways, from page-views to permeability. They are ‘copy-catting’ because it works. Be thankful that your doctor is a ‘copycat’ when it comes to penicillin or blood-pressure medications. You want ideas that work as your end goal…not just new ideas.

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