Nieman Journalism Lab looks at the changing role and value of the copy editor and sub-editor as so-called “content factories” like Demand Media and Associated Content expand to meet demands for “newsy” rather than “news” content online:
(…) that newsy, but more evergreen content on everything from going green to health to potty training to TV buying is building a great annuity for the company; it’s long tail monetisable for a long time.
(…) This wide disparity in editing editorial content isn’t wildly surprising; the disparity has grown markedly over the last decade, and certainly the blogosphere making each one of us our own editors has taught us new, uneasy conventions. We’ve gained a lot in the free and easy flow on web-enabled writing and publishing. We’ve clearly lost something too, as finding (and paying for) an intelligent second set of eyes has become a luxury.
That’s left me wondering exactly what value is in good editing. Are there any Newsonomics of editing, value to be gained and harvested?
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