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Late Night Marketing: How one newspaper lost 5,000 incoming links

May 10th, 2010Posted by in Editors' pick, Traffic

Late Night Marketing discusses how Norwegian newspaper Dagbladet.no lost more than 5,000 natural “inlinks” (links to its website from external sites and blogs) to its website by disabling a feature from blog search engine Twingly on its website:

The first thing here is that Dagbladet.no now loses a lot of blog traffic, but this is not the most important thing, because the traffic from blogs is not enormous compared to the traffic a newspaper can gain from good rankings on search engines.

What do you think that Google will think of your site if you suddenly have approximately 5,000 fewer incoming links per month?

Full post at this link…

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