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MediaShift: Why news organisations should use ‘linked data’

March 17th, 2010Posted by in Editors' pick, Online Journalism

Director of the Media Standards Trust Martin Moore gives 10 reasons why news organisations should use “linked data” – “a way of publishing information so that it can easily – and automatically -be linked to other, similar data on the web”.

[Moore's recommendations follow the News Linked Data Summit and you can read more about the event at this link.]

It’s worth reading the list in full, but some of the top reasons include:

  • Linked data can boost search engine optimisation;
  • It helps you and other people build services around your content;
  • It helps journalists with their work:

As a news organisation publishes more of its news content in linked data, it can start providing its journalists with more helpful information to inform the articles they’re writing. Existing linked data can also provide suggestions as to what else to link to.

Full post at this link…

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