BBC global news director Sambrook joins Edelman PR
February 15th, 2010Posted by Laura Oliver in Jobs
Richard Sambrook, who left his post as global news director of the BBC, will become PR agency Edelman’s first chief content officer and vice-president, PR week reports.
Sambrook announced his departure from the BBC in November and announced his departure date as March 2010. He said he was planning to spend more time working as a visiting fellow at the Reuters Institute for the Study of Journalism in Oxford, before taking up a new role outside of journalism and broadcasting.
Sambrook recently oversaw the corporation’s coverage of the Iranian post-election protests and spoke to Journalism.co.uk about the BBC’s use of user-generated content in its reports.


February 17th, 2010 at 9:35 am
The re-tweets of this topic show no sign of slowing down. Which means two things: The announcement that Richard Sambrook will be joining Edelman – the world’s largest independent PR firm – as Global Vice Chairman and Chief Content Officer is BIG news. Secondly it means that people often hit the RT button without a second thought behind its significance. I’ve gone into more depth on my blog; it’s fascinating for sure: http://www.grahamcreative.me/sambrook
February 22nd, 2010 at 2:38 pm
[...] Hot on the heels of his appointment by PR agency Edelman as its first chief content officer and vice…, Richard Sambrook will reflect on his 30-year career with the BBC at an event at London’s Frontline Club tomorrow night. [...]