Slideshare: WTF is social media or why news organisations should get involved
October 2nd, 2009Posted by Laura Oliver in Editors' pick, Social media and blogging
Swearing aside marketing executive Marta Kagan’s slideshow ‘What the F**k is Social Media: One Year Later’ makes a convincing argument for why organisations, communications and news orgs in particular, need to get serious about social media:
The slideshow was posted a few months back, but there are some interesting stats from this presentation, which could be wielded against any newsroom executive:
- “If Facebook were a country, it would be the 8th most populated in the world, just ahead of Japan.”
- 1,000,000,000 = the amount of web content shared each week on Facebook.
- 1382 per cent = the monthly growth rate of Twitter users at the beginning of 2009.
Tags: Marta Kagan
October 7th, 2009 at 9:37 am
[...] 2009Posted by Laura Oliver in Social media and blogging, Top tips for journalists Social media: An inspiring presentation from Marta Kagan on why social media matters – good back-up for prompting co-workers and bosses to get involved at your website. Tipster: Laura [...]