Martin Cloake: Reinventing journalism – trade conservatism and cutting costs with technology
August 20th, 2009Posted by Laura Oliver in Editors' pick, Journalism
Martin Cloake responds to Liisa Rohumaa’s piece on Journalism.co.uk about the need for journalists to reinvent themselves to deal with the current – and rapidly changing – shape of the industry.
Two factors distort the debate, says Cloake:
“[J]ournalists like their traditions and many don’t respond well to the idea that they might have to change what they’ve been doing. The other, far more important distortion, is that fact the changing technologies are being used primarily by employers to drive down costs.”
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August 21st, 2009 at 8:17 am
[...] Martin Cloake: Reinventing journalism – trade conservatism and cutting costs with technology [...]