Instyle.co.uk gets a makeover with new ad formats
May 28th, 2009Posted by Katarina Witzheller in Advertising, Magazines
IPC Media’s InStyle has revamped its website with a new black background, bigger images and new advertising formats, including a larger size MPUs – an Internet Advertising Bureau (IAB) first, according to a press release.
The main features of the new design are:
- Easier navigation
- Enlarged fashion section
- A list containing all featured celebrities and designers with access to photo galleries
- New hair and news channel
- Video beauty guidance
- Microsites linking to a fashion events calendar
- Online shop
Tags: advertising formats, InStyle, instyle.co.uk, Internet Advertising Bureau, IPC Media, Magazines, online advertising, online shop
