Editor&Publisher: National Post creates barcoding to access digital
April 8th, 2009Posted by Laura Oliver in Editors' pick, Mobile
The National Post has introduced a barcode system, which readers can scan with a mobile to access updated digital content – the first newspaper to do so in North America, it claims.
The paper is looking into using the barcoding, which makes use of technology from Scanbuy, for advertising and competitions.
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