BusinessInsider.com: 27 publishers look at advertising banner alternatives
March 10th, 2009Posted by Judith Townend in Advertising, Editors' pick, Online Journalism
“27 publishers with a reach of about 109 million unique visitors per month – that’s 66 per cent of the total US internet audience – have agreed to try one of three new online ad formats sometime before July,” reports the Silicon Alley Insider.
This post gives examples of what one of those advertising formats could look like and the full list of publishers. Full post at this link…
Tags: advertising formats, businessinsider.com, internet audience, online ad formats, online advertising, publishers, silicon alley insider, United States
Similar posts:
- CNN takes control of CNNbrk Twitter account with nearly 1m followers
- Business Insider: Chart of the Day – 24% of US newspapers don’t use digital delivery platforms
- Nielsen Online release: Web traffic to top 10 US newspapers grew 16 per cent last year
- Brand Republic: ComScore data sees Mail Online overtake HuffPo
- Yahoo: US papers grew online audience 6 per cent last year

