James Cridland takes a look at BBC Radio 4′s blogging efforts.
“[...] the clever and charming Mark Damazer, controller of the radio station, has caught the blogging bug,” he writes.
“Why does Radio 4 repeat a fair bit of their schedule? He [Damazer] tells us frankly:
“We simply can’t make more programmes with the money we have. We have several ideas for new programmes/formats – but I can’t afford to take out repeats and replace them with these news ideas. We’d go broke.”