AdAge: News sites can survive with 200m page views a month, says report
December 18th, 2008Posted by Laura Oliver in Editors' pick, Online Journalism
A report from ContentNext suggests news websites, from independents to newspapers, can turn a profit if they generate more than 200 million monthly page views.
According to the research, a site such as NYTimes.com would need to record 1.3 billion page views a month – this could lead to $300 million in quarterly ad revenues.
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