Rory Brown: What next for the B2B media industry?
December 17th, 2008Posted by John Thompson in Editors' pick, Magazines
Rory Brown, former managing director of the interactive marketing division of Incisive Media, shares his thought about the future of business-to-business publishing. “Yes, big media is clearly struggling – and not just because of the economy – but because, in the main, their whole corporate structure is set up for a very different era,” he says.
Tags: business to business, Incisive Media, managing director of the interactive marketing division, media industry, Rory Brown
January 13th, 2009 at 12:45 pm
[...] Rory Brown: What next for the B2B media industry? [...]
January 29th, 2009 at 4:16 pm
[...] Rory Brown: What next for the B2B media industry? (blogs.journalism.co.uk) Possibly related posts: (automatically generated)You’d have to be mad to launch a media business in the midst of this rece…: predictions for 2009A Guide For Traditional MediaLittleBigPlanet patched to 1.08, lacks cheese but adds clothes [...]
March 4th, 2009 at 10:21 am
[...] Rory Brown: What next for the B2B media industry? (blogs.journalism.co.uk) Possibly related posts: (automatically generated): predictions for 2009The glossy side of new mediaNew Media – What’s it all about for B2B Marketing?If this crisis is so huge, why didn’t the press see it coming? [...]