Reuters: UK online ads up 21 per cent despite fall in overall ad market
October 7th, 2008Posted by Laura Oliver in Editors' pick
The UK internet advertising spend is up 21 per cent, although the overall advertising market went down. The Internet Advertising Bureau said yesterday that expenditure on the web went up to 1.68 billion pounds ($2.95 billion) in the first six months of the year, while the total advertising market was down 0.7 percent year on year.
Tags: advertising market, GBP, internet advertising, Internet Advertising Bureau, online ads, online advertising, overall advertising market, reuters, United Kingdom, USD
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