Hello magazine launches mobile alert service

Hello magazine is introducing two new mobile services to deliver celebrity news.

Subscribers to MMS alerts will receive daily updates from Monday to Friday of the latest news from the website including an image, while SMS subscribers will be sent the latest headline.

“A launch of a mobile service has been long overdue, and I feel that it will be an important addition to our digital canon. A natural extension of a web presence is a mobile offering,” said Verity J. Smart, editor of the magazine, in a press release.

Users will be charged £1 for MMS messages and 25p for SMS, though monthly bills for each service will not exceed £23 and £10 respectively.

To sign up for the service users should text HELLO1 to 62233 for MMS alerts and HELLO2 to 62233 for SMS, or visit the mobile registration page of the site.

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